
領英,作為全球最大的社交平臺,覆蓋全球200多個國家和地區(qū),擁有超7億的注冊用戶,5000多萬企業(yè)用戶,是外貿人拓展海外市場的必備利器。
但很多人在利用領英開發(fā)客戶過程中,發(fā)現(xiàn)申請好友的通過率太低了。尤其是面對大把精準客戶的時候,看得見卻摸不著,實在是讓人覺得可惜。
【資料圖】
那么,如何才能提高領英添加好友的通過率呢?
完善領英個人資料
影響好友通過率的第一因素就是個人資料。
試想一下,當你去申請?zhí)砑涌蛻魹楹糜训臅r候,客戶肯定會先看看你的資料,包括頭像、自我簡介、工作經歷等等,然后再決定要不要讓你進入他的領英社交圈。
所以,個人資料非常重要。
接下來,就給大家分享國外一些個人設計工作室的設計師們的自我簡介描述。大家可以參考一下他們的寫作方法和內容,然后結合自己的公司和產品,進行自我包裝。
示例一:
“HELLO!I am a freelance experience designer and strategist living in Berlin. With a track record of 15 years in the digital industry, I create products, services, and experiences for clients and agencies. Always in a team, never without passion.
示例二:
“I’m an Australia based Dutch UX/UI & Product designer with 11 years of experience. I also mentor at San Francisco based code & design bootcamp Bloc.
示例三:
“I’m Kevin Korpi, an independent product designer & writer working and playing in the hills of the Pacific Northwest.
I work with everyone from agencies to start-ups to Fortune 500 companies on tough product design and strategy problems across conversational interfaces, iOS, Android, and the web. I can augment your in-house team or help you roadmap and prototype your MVP.I’m currently accepting design engagements beginning in January 2018.LET’S WORK TOGETHER ?
示例四:
“I’m a product designer, user experience strategist and manager living and working in Silicon Valley. I design enterprise and consumer applications for desktops, tablets, and phones and build teams to continue to make them successful.
示例五:
“I’m a freelance designer, so I help people with their design projects. What I do consists of several different areas of design.
I provide high quality industrial design. From the smallest electronic gadgets to the largest housewares items, I can give you the best conceptualization of your product ideas, and develop the renderings, presentations, and manufacturing files to get your products made and delivered to market.
示例六:
“I design apps and websites for global brands and startups.
Recent projects include Lonely Planet, Airbnb, and Salesforce.
示例七:
“I am a product design strategist who’s been designing many things since 1999. Over the years, I have focused on several areas, including education technology companies, enterprise hardware manufacturers, professional sports organizations, major online retailers, and several transportation authorities.
示例八:
“I work with start-ups, entrepreuners and businesses to help with all aspects of designing, marketing & launching new, successful textile products.
大家發(fā)現(xiàn)了嗎?這些自我簡介的共性是:我是誰,我能提供什么……..現(xiàn)在寫出一個吸引客戶的自我簡介是不是有思路了呢?
除了完善個人資料外,還要定期發(fā)布一些高質量的內容(文章、動態(tài)、視頻),呈現(xiàn)出一個專業(yè)的、有能力的個人形象,難免客戶不對你產生“想法”!
巧妙地主動出擊
想要在領英上獲得詢盤和訂單,除了完善個人資料外,還需要主動出擊,在領英上不斷積累更多的潛在客戶。
但我們知道,領英對于加好友的數(shù)量有限制,如果每天發(fā)送太多好友邀請,很容易被封號。那有人要說了,不加好友,怎么去和客戶聯(lián)系呢?
這時候,我們不妨借用蘇維智搜外貿獲客軟件。無需添加好友,打開領英找客戶【郵箱挖掘】功能,自動獲取客戶姓名、公司網址,30秒就能找到領英客戶郵箱、電話等聯(lián)系方式。
接下來,我們就能避開領英,先和客戶通過郵件建立聯(lián)系。當客戶收到你的郵件,并且被你打動,愿意回復你時,再去添加對方為好友,相信這時候搞定通過率肯定是100%。
如果你是新注冊的領英用戶,因為人脈限制,無法進去客戶主頁查看客戶姓名,也沒有關系。領英找客戶的【人員定位】功能,可以幫你輕松突破三度人脈限制,想看哪個客戶就看哪個客戶。
有了蘇維智搜這個外貿獲客神器,你再也不用擔心,在領英上加好友太多被封,以及加好友通過率低的問題了,是不是很香!
當然,在領英上開發(fā)客戶,也不是一朝一夕的事情,千萬不能三天打魚兩天曬網,堅持打理和運營,才能得到意想不到的收獲!